Description

Role purpose: Manage and guide the trade marketing team and insure that the company’s marketing strategies are successfully executed. Provide high-level support to retail, Direct and Mpesa teams. Is responsible for the planning, implementing and supervising the field and activations teams and projects in line with the company’s strategy. Build a strong relationship with the region municipality authorities. 

Key accountabilities and decision ownership 
•    Insure that the “picture of success” is implemented in the trade and in all retail stores and WICCs  
•    Manage and coordinate  all marketing activities on the trade and insure H&S rules are always applied
•    Manage and insure all resources available (Radios, CVM, Top Produções, DDB, brand ambassadors, etc.) are used to grow demand and educate customers on our products and services  
•    Manage the distribution of merchandising and branding materials allocated to the region
•    Engage with local authorities & municipality and build a strong partnership relationship insuring that all agreements are fulfilled and that taxes are paid in time   

Core competencies, knowledge & experience
•    Experience in managing field teams 
•    Strong Public Relation competencies 
•    Cross-functional inter departmental coordination  
•    Driven to win (Market leadership)
•    Health and Safety knowledge 

Academic and professional qualifications
•    Degree in Marketing or other related areas 
•    Further diplomas and certificates In trade marketing, distribution and sales is an advantage 
•    At least 3 to 5 years of professional experience in Telecoms or FMCG company is an advantage 

Budget owned
•    Manage events budget 
•    Manage team travel budgets  

Key performance indicators
•    Regional GA, revenue and sales growth/target achievement 
•    Implementation of the pictures of success measured through teams feedback (Retail and trade) 
•    Execute all planned events with successful outcomes and have all MOUs  agreed signed   
 

Number of direct reports: 2

Indirect reports: 10

Risks
•    Long distance driving ( mostly in tough roads and rural areas)
•    Spend most of the time in the road/market 
•    Work in very crowded environments 
•    Breach of Health and Safety rules 

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Commitment from Vodacom

Vodacom is committed to attracting, developing and retaining the very best people by offering a flexible, motivating and inclusive workplace in which talent is truly recognized, developed and rewarded. We believe that diversity plays an important role in the success of our business and we are committed to creating an inclusive work environment which respects, values, celebrates and makes the most of people’s individual differences – we are not only multinational but multicultural too. At Vodacom you will have access to our excellent flexible benefits programme that you would expect from any global company.